The Silent Majority

Can you change the world?

Yes, you can! One investor at a time.

It might require that you be bold like John Bogle was when he founded Vanguard and established the first index fund* for investors like you and me.

The next time someone starts discussing the stock market and asks you about your stock picking method, tell them you are obsessed with capturing the stock market’s return over the next twenty years.  

Let the discussion unfold from there.

For every investor who is looking for the next hot stock, the silent majority of investors want to “do the right thing” with their investments while pursuing their goals. You can help change the world and their lives by revealing the simple Coffeehouse wisdom of capturing the stock market’s return.

Speaking of the “silent majority,” I discuss this and other topics in a podcast interview with Christine Benz, director of personal finance, and Jeffrey Ptak, head of global manager research for Morningstar.    
*A quick reminder: An index fund is a mutual fund that invests in ALL the companies of a specific benchmark or index. For example, Vanguard’s Total Stock Market Index Fund (symbol VTI) mirrors the return of the entire domestic stock market. All the companies – the good, the bad, and everything in between.
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